Parle Marie

Maango Parle Marie.

Marie? Nah, It's got to be Parle Marie!

A new campaign of 12 films for Parle Marie, aiming to carve a distinct space in the Marie biscuit segment. This campaign captures relatable, everyday scenarios where the simple act of asking for a “Marie” biscuit results in unexpected confusion. The ad drives home a witty yet clear message: there’s only one Marie biscuit worth asking for—Parle Marie. By highlighting these moments with humor and charm, the campaign ensures high recall value and connects strongly with Indian audiences across age groups.